Signature Ads explained

For maximum exposure, we offer Signature Adverts. Signature Ads offer more prominent branding, higher placement in search results and exclusive features that will help capture prospects' attention, and let them fall in love with your property. CoStar customers receive free Standard Ads on Realla.

Diamond Platinum Gold Standard
Search ranking
1st
2nd
3rd
4th
Exposure
20x standard listing impressions
10x standard listing impressions
5x standard listing impressions
Standard
Rarity
3 per sub-market
Max. 5 per sub-market
Max. 15 per sub-market
Branding

see example below

see example below

see example below

none
Media
Largest imagery + 3D tour + videos
Large imagery + 3D tour
Medium imagery
Small imagery
HD video
Yes ( 1 max, include drone when available)
3D virtual tour
Max 4
Max 2
Architecture photography
Photoshoot includes 20 exterior and interior images
Photoshoot includes 20 exterior and interior images
Photoshoot includes 20 exterior and interior images
Curation
Ad refreshes
Every 7 days
Every 7 days
Every 14 days
Feature enhancements
Owner and agent bios + local content + competing buildings removed
Owner and agent bios + local content included + competitive building from your own portfolio only
Local content included
Standard building features
Enquiry concierge
Costar Network
As Realla is part of CoStar, Realla Signature Ads also put your building in front of mind to 16,000 UK commercial property industry professionals using CoStar Suite.

Footnotes:
3D Virtual Tour, HD Video, Professional Photoshoot and Aerial Drone Videography available for properties located within a 90-minute drive of a CoStar-Realla Field Research Market.
*Drone use available subject to CAA regulations and Costar flight feasibility assessment.

Signature Ads - how it works

Choose your exposure level - Diamond, Platinum, Gold for maximum exposure
Our specialist team create the listing and write descriptive text which is right for an online audience
We will guide you through the process of gathering property data, booking photography, video and other assets

Standard Ads

CoStar customers receive standard listings on Realla for every property included in their CoStar contract
You can update these via Marketing Centre or contact your researcher with any edits
The information is fed automatically from the CoStar Database

Some stunning Signature Ad examples

Diamond

Diamond Signature Ads include:

  • Rarity - 3 per submarket

  • Appears above all listings in search results

  • Recycled to the top every 7 days

  • Largest placard on Realla

  • Features in Costar results

  • Agency, landlord or building brand

  • Listing promoted on both CoStar and Realla

  • Professional interior and exterior photoshoot, Matterports, video

  • Listing and enquiry concierge

  • Additional marketing campaigns

 
Platinum

Platinum Signature Ads include:

  • Rarity - 5 per submarket

  • Appears above Gold listings

  • Recycled above other Platinums every 7 days

  • Larger listing placard

  • Boost in Costar search

  • Listing promoted on both CoStar and Realla

  • Professional interior and exterior photoshoot, Matterport

  • Listing, enquiry concierge

 
Gold

Gold Signature Ads include:

  • Rarity 15 per submarket

  • Appears above Standard

  • Larger placard

  • Recycled above other golds every 14 days

  • Professional interior and exterior photoshoot

 

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